Guest post

5 Best Survey Apps for Shopify

E-commerce marketers rely on third-party tracking and, in the end, still have to guess why customers left at checkout. However, now we have a different problem because privacy changes do not allow marketers to completely rely on third-party tracking as they used to. The solution here is always the kind of data that your own audience willingly provides you, and that is zero-party data.

Quick answer

Five survey apps for Shopify, reviewed on key features, ease of use, integration and overall value: Apricot Survey App, Zigpoll Customer Surveys, Asklayer Survey & NPS for pros, SEA Post-Purchase Survey Quiz and Fairing Purchase Surveys. Each one has a demo survey you can try before you install.

There are different ways you can collect this data, but with that you might also need your customer’s preferences, such as how they actually discovered your store or why a specific product’s return rates keep increasing, or maybe you even want to know what kind of product to launch next. These are all answers that only your audience can provide you.

Keep in mind that these are answers that, in return, the customer doesn’t necessarily get anything, so they invest their time and resources for long-term changes. This means asking the wrong questions at the wrong time ultimately becomes useless data. Marketers also make a mistake by choosing the wrong app and suffer through clunky UI or not engaging design.

To choose the right Shopify survey app, you should look into whether it’s automated, easy to use, affordable, and built for Shopify, etc. It should be able to collect data from the thank-you page post-purchase. A lot of marketers utilize exit-intent popups, so it should be able to provide you with all kinds of surveys. To help you make that decision, we have collected the five best survey apps for Shopify and reviewed them based on their key features, ease of use, integration, and overall value. We hope you can find the right app for you!

Top Survey Apps for Shopify Stores

1. Apricot Survey App

Apricot Survey App listing on the Shopify App Store

Apricot Survey App is built specifically for Shopify. It is a newly launched modern survey app built to solve all of the survey-related problems in one tool. It provides you with all kinds of survey types with pre-made templates as well as over 15 question types. In the market, it is quite affordable and accessible to the average Shopify store owner. There are many features that make Apricot stand out in the e-commerce tools market, and here are a few of them.

Main Features

  • Pre-made templates - The templates range from customer satisfaction surveys (CSAT), NPS (Net Promoter Score) surveys, checkout abandonment, post-purchase, attribution, and all kinds of surveys that are first-hand necessary and can be found in Apricot. You can also, of course, start from scratch. It is easily customizable and can change questions from a huge selection of question types. All of the templates also come with extra features enabled, such as branching logic, so that you can make the most out of each survey.
  • Branching logic - it is very similar to the recommendation quizzes’ logic jumps, which basically allows you to create conditions that adapt to the previous answers, and this way the survey stays more relevant. It becomes shorter for the customers, so it’s more effective. In one survey, you can get completely different answers specific to customers instead of creating multiple surveys to address multiple issues; you create one.
  • Smart targeting - this is something that definitely makes apricot stand out. Most merchants do not understand how much can truly be gained from one simple survey if it is not only relevant enough to the customers but also targeted to a specific group of customers. You can choose which group of customers (new, returning, or all) can complete your survey, but also you can filter survey triggers by country, language, device, and even browser.
  • Advanced Analytics - most survey apps should provide you with general analytics. It includes things like total views and completion results, but Apricot breaks down the percentages question by question. You can access survey-specific analytics such as NPS survey breakdown and so much more. Integrations in Apricot allow you to export this data to marketing tools like Zapier, Klaviyo, or MailChimp. This way, you can also segment your audience by their preferences or group them however you like to advance your email marketing, perhaps.

Demo Survey

Apricot pop-up customer satisfaction survey on a demo store
Pop-up customer satisfaction survey

In the demo store, you can access demos of all survey types available. This one specifically is a customer satisfaction survey (CSAT) published as both a pop-up and embedded on site, and you can see how visually engaging it is as well as customized. All kinds of demos, along with the templates that come with branching.

2. Zigpoll Customer Surveys

Zigpoll stands out by using on-site pop-ups combined with email and SMS for distributing surveys. This approach provides brands with a better understanding of why customers make purchases, tracking their reasoning from the moment they land on the website all the way through to checkout and even after. If you’re looking to engage customers across various digital channels, Zigpoll could be a solid option for you.

Zigpoll Customer Surveys listing on the Shopify App Store

Main Features

  • AI-powered response analysis - this is one of the things that makes Zigpoll stand out the most. AI analysis lets you sort data by categorizing specifically open-ended responses. It can identify patterns and clearly see why there are, for example, shipping objections or product quality issues without you having to read through all of the responses manually.
  • Post-purchase and channel attribution - You can tie those responses directly to Shopify order data and see the actual revenue and also the average order value (AOV) generated by each marketing channel.
  • Flexibility - there are different touchpoints that you can trigger. The best example is the exit intent one, but other than that, you can also trigger product page card drawers, emails, and SMS. You can also use conditional logic to ask the right questions at the right moment.
  • Integrations and e-commerce ecosystem - it integrates directly with many tools like Klaviyo, Shopify Flow, Google Sheets, and more. This way, you can automatically tag customer profiles or even trigger follow-up flows.

Demo Survey

Zigpoll post-purchase NPS survey under the order confirmation

There are many survey demos available for all kinds of survey types. This one specifically is a post-purchase NPS survey. As you can see, it mimics the Shopify checkup page, and written under the confirmation, you can see the survey in its simplest form.

3. Asklayer Survey & NPS for pros

Asklayer is a performance-focused survey and NPS engine designed for e-commerce brands that want deep customer profiling without sacrificing site speed. Their biggest standout is how it loads immediately. It lets you trigger targeted CSAT, attribution, and Net Promoter Score surveys across every stage of the customer journey. They also provide advanced questionnaire features such as many targeting rules, skip logic, question randomization, coupon generation, exit survey, post-purchase survey, and email survey.

Asklayer Survey & NPS for pros listing on the Shopify App Store
  • Automated Customer Tagging & Segmentation - Directly tags Shopify customer profiles based on survey answers (e.g., tagging high NPS scorers as "Promoters" or flagging specific product preferences). These tags automatically trigger segmented marketing workflows in Klaviyo, Mailchimp, or Shopify Flow.
  • Lightweight & Defer-Loaded Script - Built specifically to protect store performance and Core Web Vitals. The app loads deferred, which means your entire store becomes interactive first to make sure surveys never delay page rendering or hurt SEO.
  • Multi-Touchpoint Trigger Rules - Offers granular targeting options across on-site popups, exit-intent triggers, scroll depth sensors, post-purchase checkout pages, and automated follow-up emails.
  • Branching Logic & AI Summaries - Supports complex skip-logic survey trees to keep questions short and relevant, paired with built-in AI response summarization and cross-tab reporting to extract actionable takeaways instantly.

Demo Survey

Asklayer pop-up NPS survey demo

This one is a pop-up NPS survey, but based on the use cases, there are multiple surveys available for you to test, including those with coupons.

4. SEA Post-Purchase Survey Quiz

SEA Post-Purchase Survey Quiz is something in between quizzes and feedback. It is still built specifically for Shopify. Rather than relying on static text boxes, SEA uses a visual-first approach to turn post-purchase surveys and zero-party data collection into a natural continuation of your brand’s checkout flow.

SEA Post-Purchase Survey Quiz listing on the Shopify App Store
  • Interactive Quiz & Survey Builder - Interestingly, it combines post-purchase survey capabilities with interactive product recommendation quizzes, letting you collect valuable customer preferences and information while simultaneously cross-selling complementary products.
  • Native Checkout & Thank-You Page Embedding - SEA Post-Purchase Survey Quiz fits easily into Shopify’s native checkout and post-purchase thank-you pages without disruptive popups or redirects, keeping the customer experience without any distractions.
  • Conditional Logic - similar to the other ones, it adjusts follow-up questions based on real-time customer selections so that buyers are only shown questions related to their purchase history or specific answers.
  • Order & Revenue Attribution Tracking - This is similar to analytics, but SEA Post-Purchase Survey tracks responses (such as "How did you hear about us?") directly to order IDs and sales values in Shopify. This helps you gain a clear idea of into return on ad spend (ROAS) and top-performing marketing channels.

Demo Survey

SEA interactive demo for building an attribution survey

If you would like to see how the whole process of creating the survey with this app works, there is an interactive demo that can show you, for example, how to create an attribution survey.

5. Fairing Purchase Surveys

Fairing lets you create post-purchase surveys. The thing that stands out in this app is that not all Shopify stores need a multi-purpose app with extra features; sometimes the simplest single-purpose, easy-to-use, and accessible tools are better for those kinds of stores. There is nothing hidden or inaccessible about the survey app. You can place the NPS surveys on your thank you and order status pages. Later, like any other good survey app would let you do is that you can analyze your customer feedback alongside real order value and lifetime value data.

Fairing Purchase Surveys listing on the Shopify App Store

Key features

  • Analytics integration - Analytics, similar to the main purpose of the app, is as simple as it gets. You can analyze your data directly from the Shopify analytics without extra tools.
  • AI insights and attribution - To simplify your process even more, it is easy to have access to AI-powered insights and get weekly personalized attribution summaries to understand customer opinion quickly, and you don’t have to go over each one of them separately.
  • Smart targeting - you can target your customer audience by using specific display rules based on new or returning customers, specific products purchased, a geography, and even native language for translations.
  • Other integrations - for an app that is so simple, you can have Integrations that work natively with checkout extensions, Shopify POS, Shopify Flow, Klaviyo, etc.

Demo Survey

Fairing post-purchase attribution survey on an order confirmation page

This is a post-purchase attribution survey. It mimics the Shopify order confirmation page, and you can test it out to see whether this kind of format works for your store.

Conclusion

Choosing the right Shopify survey app comes down to your store’s specific priorities: whether you need high-speed lightweight performance, automated Klaviyo tagging, or visual product recommendation quizzes.

By capturing feedback on the thank-you page or via smart exit triggers, you eliminate post-purchase guesswork and gain actionable insights directly from your buyers. Test out the demo stores for each of these top five tools to see which user experience aligns best with your brand, and start turning customer feedback into a reliable growth lever today.

This is a guest post. It was written by an outside contributor and reflects the contributor’s own views; RecurX has not tested the apps listed.

Keep reading

Start growing recurring revenue on Shopify

RecurX has a 14-day free trial and zero transaction fees on every plan. Install in minutes.

Start your free trial →