MRR Calculator (Monthly Recurring Revenue)

MRR = active subscribers × average monthly subscription price. 500 subscribers at $39/month = $19,500 MRR ($234,000 ARR). Net new MRR = new subscribers’ revenue − churned revenue. Try your own numbers below.

Calculate your Monthly Recurring Revenue in seconds. Enter your active subscribers and average subscription price to get MRR, annualized ARR, and your net new MRR for the month.

How to calculate MRR

The core formula is simple, and the calculator also estimates net new MRR using your churn and new-subscriber inputs:

  • MRR = active subscribers × average revenue per subscriber (ARPU)
  • ARR = MRR × 12
  • Net new MRR = new-subscriber revenue − churned revenue

Normalize annual and prepaid plans

For accurate MRR, convert any annual or prepaid plans to a monthly figure (annual price ÷ 12) before adding them. Don’t include one-time orders, shipping, or tax — MRR is recurring subscription revenue only.

Track MRR automatically

RecurX reports live MRR — split into new, expansion, and churned components — directly from your Shopify subscription data, so you never have to calculate it by hand.

Frequently asked questions

How do you calculate MRR?

Multiply your number of active subscribers by the average monthly revenue per subscriber (ARPU). For multiple price tiers, sum (subscribers × price) across tiers. Normalize annual plans to monthly by dividing the annual price by 12.

What is net new MRR?

Net new MRR is the change in MRR over a month: new MRR plus expansion MRR minus contraction and churned MRR. When it’s positive, your recurring revenue grew even before counting any single large customer.

Does MRR include one-time sales?

No. MRR counts only recurring subscription revenue. One-time purchases, shipping, and taxes are excluded and belong in total revenue instead.

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